Artist Mixtape. (Choice of Song)

Download Mixtape | Free Mixtapes Provided by DatPiff.com

Our choice of song from our artist's album above for our video is track 9. Have a listen.

Artist Mood Board.

This is a collection of images that best describe our artist and his background, look and inspiration, created using Photoshop.

More album covers that inspire us.

These album covers inspire us due to their simplistic effect. We also like the use of basic colours which add to the overall tone of the pieces. We may use these techniques ourselves when creating our own digipak, advertising our artists.

Potential Video Idea.

This a typical example of what we are trying to achieve. The black and white effects, the lighting, dancing, club scene, urban, grimy, and lo-fi.

General Overview of Ideas so far.

Potential Location.

The urban setting of a car park is good for our genre of music. However it is fairly dark, and drab in this video, we would use the car park setting but in a lighter way, in the daytime. We have a local NCP multistory car park that we could use, at an easy distance to us.

Existing Album Covers

These album covers are by artists that are similar in many respects to ours, these include: their genre, their style of deliverance, their image, and marketing. We could draw from these when producing our artist promo pack, which includes: an album cover, magazine advert and interior album artwork.

Target Audience

This video shows the archetypal image of the target audience of our product and the artist involved. However, this is a generalisation and not all of his fans may be this extreme. His music may also appeal to a more universal audience, such as us. We expect that our product may be aimed towards 14-24 year olds, but again, this is a sweeping statement, so could also appeal to older or younger audiences.

Our Artist - Kaneo Elias Rees

This is Kaneo Elias Rees, an upcoming artist originating from Boston, NY, America. We would describe his music as 'Electro Hip Hip' or 'R&B'. We've got his permission to use one of his songs as part of our project, and promote him. He's worked with some huge music names, such as Drake, Nicki Minaj, 50 Cent, David Guetta, and many more. He also writes and produces for other artists., including Pretty Ricky.

Influences from existing media.

We'd love to use some of the ideas from this video. Using the mise-en-scene to show visual representation of the lyrics. Its more creative and unique than the usual video. The tape on the table works well, but may be too hard for us to achieve.

Potential influences from existing media.

This video has a few ideas that intrigue us and could feature in our production. These ideas include, the black and white theme, the abstract use of images and shots, the quick cuts, the random/spontaneous shots used, and the idea of cults and the Illuminati.

Our choice of music and proof of copyright.

Our choice of music is the artist of Kaneo Elias Rees -

http://bln.kr/-Kaneo.music/ (a selection of his music)

http://www.youtube.com/watch?v=xlkWIhvhG18 - I Hope You Cry

http://www.youtube.com/watch?v=20emTCPtYKY&feature=related - I Will Fight For Us

http://www.youtube.com/watch?v=0Y3YkOyA-mU - Nasty [Ft. Shanell]

http://www.youtube.com/watch?v=0HEKVje_M54 - It Will Be Okay [Ft. Drake]

http://www.youtube.com/watch?v=JrPdxg7gXHU&feature=channel - Brighter Life

http://www.youtube.com/watch?v=AyFJg5tEUbs&feature=channel - Breathe Again

http://www.youtube.com/watch?v=66RuosDgzEs&feature=channel - Whatever You Want

http://www.datpiff.com/pop-mixtape-player.php?id=md57f6ca&tid=13 - Kaneo's Album 'It Will Be Okay'

These aren't all the songs that he has and I have more to choose from. My two favourites that don't have videos already made for it; official or fan made, are 'False Hope' or 'Nothing Left To Say'